Increasing your conversion rates using ecommerce sites can be difficult since almost every business owners are already using the internet and have been taking advantage of the use of websites. There are many arguments that have been placed when it comes to the challenges in increasing conversion rates.
Web personalization is one of the most common aspects that web developers have been using to increase conversion rates. However, using this component can be critical nowadays.
Here are some of the few components that you can use to increase your ecommerce conversions:
- Use a popup.
What’s the first word that comes to a user’s mind when they see a popup?
Hint: It often contains four letters, and is represented with symbols ($%#&)
“Popup” is synonymous with “annoying.” And you should avoid anything annoying on your website, right? Maybe not. Popups, annoying though they may be, can drastically improve your conversion rate.
Popups are successful for the same reason that they are annoying. They demand a response. Some people are going to get ticked off at your popup. That’s a risk you’ll have to take. The upside is that a ton more people will probably convert.