Marketing Consulting and Training
We Help You seize the opportunities others didn’t see or think possible
At Exposure By Design, we understand that small businesses are often short on time, money, and the expertise needed to run a marketing department.
We can help you set up simple marketing programs that will yield the biggest results for the smallest investment. We can help you:
- Get New Customers
- Retain Existing Customers
- Develop Marketing Strategy
- Conduct Market Research
Scalable, affordable marketing programs
We specialize in developing marketing programs that can start off small and grow with your business. Some examples include:
- Google advertising (Search Engine Marketing)
- Website design
- E-mail marketing
- Customer satisfaction programs
Looking for a Marketing Consultant in Brisbane?
Our experienced internet marketing team can manage your email newsletter marketing campaigns, maintain your social media marketing efforts, and even supplement your business blogging efforts through sales-focused copywriting. Contact us to speak with one of our online marketing professionals today!
Become a Trusted Expert
At Exposure by Design, we help individuals with strong expertise attain the visibility required to reach critical mass and become widely known for their mastery of a topic. We call these highly regarded professionals “Trusted Expert.”
We help these professionals see their market more clearly and implement a plan to build their reputation and awareness. In the end, they are able to “own” a specific service or issue, one that will resonate with their target audience and the media.
Why Invest in becoming a Trusted Expert?
A firm may cultivate one or more Trusted Experts for a variety of reasons.
- They may want to enhance their firm’s profile on critical issues in the marketplace.
- When launching a new service (or reviving a lagging one), some firms are able to compete more successfully when a recognized authority is at the fore.
- Forward-looking companies use the Visible Expert platform to promote future practice leaders.
What are the benefits of Trusted Expertise?
A firm with one or more Visible Experts has many advantages in the marketplace:
- Increasing firm visibility
- Attracting new clients
- Commanding higher fees
- Strengthening the firm’s brand
- Attracting better partners
- Making recruiting easier
How Does It Work?
Our process occurs in three phases:
- Develop the Strategy — We conduct an assessment to identify an expert’s strengths and opportunities. Then we select the right issue and develop a plan to position the expert in the marketplace.
- Build the Tools — Every Visible Expert needs a set of credentials and tools at their disposal — bios, photos, videos and high-credibility content, to name just a few.
- Ongoing Implementation — Using traditional and online marketing techniques (publicity, content development, SEO and more), we continually raise the expert’s profile over time.
Executive Training & Seminars
Just about every manager of a firm, knows something about marketing & business development. Yet it is often considered a secondary past time to the main job that they have. As a consequence the level of skills possessed by these managers may not be at a level necessary to move your business forward. This is most important when you consider the new ways of communicating with your market in the Social Media space.
We have developed a range of training courses designed to meet the specific requirements of your firm..
Services available include:
- Marketing and business development training & seminars tailored to fit your firm. 1 to 3 hour short courses, through to half day and full day sessions.
- Business development programs that include group training sessions and follow-up customised to fit your culture and business plans
- Programming for marketing, business development and ongoing management of your marketing campaigns.