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How to Engage Customers with Social Media Marketing

Social media is a very effective tool you can use to effectively keep your existing customers engaged while luring in new customers and holding their interest at the same time. Social media for business is also about sharing information with your ideal customers, your target market, and your prospects so that they are drawn to your business like metal is drawn to a magnet. But they will only hang around if they feel part of a community that is providing them with value.

Social media engagement exposure by design

Levels of Engagement

Every company has levels of engagement. The goal for every business is to engage customers so much that they are loyal to your business an

d to your business only. The best example of a customer engagement strategy is a bank. The typical account a new customer comes in to open is a cheque account. While the banker is opening the cheque account, they are also telling the customer all about the benefits of opening a savings account.

A few weeks later, the customer receives an e-mail telling them that they are pre-approved for a car loan with the bank. Then a letter comes in the regular mail to introduce the mortgage division of the bank. In the end, there are customers that wind up with all of these types of accounts with the one bank. Read more

Google Business Pages the Wait is Over

THE WAIT IS OVER FOR GOOGLE+ PAGES.
Google announced that pages would be made available, so now you can set up your business pages as well

How do you get yours?

–> WHEN YOU LOG INTO YOUR GOOGLE+ ACCOUNT YOU WILL SEE A NEW ADDITION ON THE RIGHT SIDE OF THE PAGE: Read more