Entries by Geoff Doyle

How People Buy: The Evolution of Consumer Purchasing

As a marketing representative and sales professional, understanding the prospective customers and where they get their information before making a buying decision and what factors help in influencing those decisions is always and very crucial. To help shed some light on how the purchase decision-making has changed over the past century, we would tackle the […]

Why Are Infographics So Darn Effective? [Infographic]

Pictures are very attractive especially for people who are not too interested to read a lot of words. It is a very effective way to get the internet users to read your informational blogs and content. Most of the time, blogs that contain info graphics are never underestimated by readers. Here are a few reason […]

Mobile friendliness: Staying Ahead of Google’s Major Update

Google’s recent announcement that they will soon be taking mobile friendliness into account when it comes to their search rankings, has been long expected. Starting April 21, we will be expanding our use of mobile-friendliness as a ranking signal. This change will affect mobile searches in all languages worldwide and will have a significant impact […]

Australia’s Internet Speed ranked 44th in World

According to the reports of Akamai, Australia’s internet speed only ranks as the 44th of all the countries in the world when it comes to the speed of the internet. With the average internet speed of only 6.9 Mbps for the third quarter of 2014, the State of the Internet report suggests Australia’s connectivity to […]